FrogLoop – Online Marketing Blog for Non-Profit Organizations

Non-profit Charity Water receives record-breaking donations through its online marketing campaigns.

There is not one sector of business or trade that is not effected by internet marketing. Simply put — it’s a new day. Regardless of the service or product you are offering your customers, you will find a community of like-minded businesspeople and blogs to help guide and inform you.

FrogLoop is fierce. Why? Because it caters to a market online that is usually overlooked by the mainstream media: non-profit organizations. Lacking the sexy appeal of other types of businesses and services, non-profit organizations aren’t often mentioned in content or case studies on the bigger, higher-ranked advertising and marketing blogs.

But FrogLoop cares. Created and managed by Care2 (a company that helps non-profit organizations with their online advertising and marketing services), FrogLoop (@Care2Frogloop) “follows the latest trends in non-profit communications, marketing, fundraising and technology” with content that includes the latest news in online marketing relevant to fundraising (Social Media’s Changing Landscape to Make a Profit), interviews with established people in fundraising (The Next Big Shakeup in Fundraising) and plenty of “how to” posts to get your non-profit off the ground and into the business of giving (Donors Need Engagement: Leveraging Brand Experience to Enhance Donor Identity and Involvement).

FrogLoop’s blog ain’t fancy (this is for and about non-profit organizations so don’t expect bells and whistles, just the meat and potatoes and plenty of it!). But if you’re in the business of giving and online marketing has you stumped, FrogLoop is a great niche resource to stay in the loop (pun intended) on internet marketing for non-profit organizations.

Are there any non-profits out there who use FrogLoop? Let us know – we want to hear your stories!

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